Aira is changing the way customers access greener energy with their intelligent heat pumps. Together with Lisa& they've launched an innovative financing solution where consumers pay with monthly payments instead of the entire price up front.
What we’re doing together: We partnered with Aira to help them establish and manage their in-house financing capabilities to offer more flexibility to their customers. We started with the German market and are now expanding to the UK and Italy.
Impact: With Lisa&'s support, Aira has successfully launched its financing structure in Germany, providing a seamless payment alternative for customers and paving the way for future market expansions.
What we’re doing together: We partnered with Aira to help them establish and manage their in-house financing capabilities to offer more flexibility to their customers. We started with the German market and are now expanding to the UK and Italy.
Impact: With Lisa&'s support, Aira has successfully launched its financing structure in Germany, providing a seamless payment alternative for customers and paving the way for future market expansions.
Interview with Ane Launy, CFO of Aira
Can you tell us a little bit about how you first started working with Lisa&?
Lisa& reached out to us early in our journey. We were impressed by their expertise in consumer financing and their pragmatic approach. Initially, they acted in an advisory capacity, exploring potential solutions for providing customers with an alternative to upfront payments. As our discussions progressed, we saw a natural alignment in our goals, leading to a deeper partnership.
What challenges or projects are you and Lisa& tackling together?
Together, we're building Aira’s in-house financing capabilities. Lisa& helps us manage the regulatory and financial complexities, especially in Germany. They are involved in industry analysis, regulatory framework management, and handling the entire financing process. Additionally, they support us in setting up the necessary financial structures, training our team, and ensuring compliance with local regulations.
Do you have any stories of successes you’ve had together?
Yes, one significant success is the launch of our financing structure in Germany. Lisa&'s expertise was crucial in navigating the regulatory landscape and setting up a robust financing model. This has allowed us to offer customers a flexible monthly payment option, enhancing their purchasing experience and boosting our market presence. Their support has been integral to our ability to scale and adapt our financing solutions.
Are you able to share any metrics or performance data for the period in which you’ve worked with Lisa&?
While we're still early in our partnership, the initial results are very promising. We've successfully launched our financing model in Germany, and customer feedback has been positive. Our joint efforts have enabled us to provide a seamless and attractive payment option, laying a strong foundation for our planned expansions into the UK and Italy. We're excited about the potential for continued growth and success with Lisa& as our partner.
What are your future plans with Lisa&?
Next, we're working on expanding our financing setup to the UK and Italy. The groundwork laid in Germany has provided us with valuable insights and confidence. Lisa&'s expertise will be crucial as we navigate the regulatory environments and market conditions in these new regions. We look forward to continuing our successful partnership and leveraging their support to achieve our growth objectives.
Anything else you'd like to add?
Lisa& is incredibly professional, hands-on, and always ready to assist. Their deep understanding of the financial landscape and commitment to our success make them an invaluable partner. They ensure our financing setup is robust, scalable, and aligned with our long-term goals, significantly contributing to our success.